It is widely proven how
social media is playing such a vital role in today’s world. In the recent
Indian election, Narendra Modi’s biggest strategy was to use the best of the
social network and media. Everyday people all over India and outside India were
flooded with messages on their Twitter, Whatsapp, Viber, Facebook or any other
local IM apps. It surely has saved a lot of campaign cost and the messages were
pretty effective as it was very personal. For people who think facebook and
twitters are for selfies, this is something they need to learn.
One of the catchiest
thing of the election was the tagline Bharatiya Janta Party (BJP) was using, “
Iss Barr Modi Sarkar”. It somehow became the young crowd’s favorite, 150
million first time voters ( ironically the target group for Congress India). The
BJP has defeated Congress I with such humongous difference that suddenly the
world is asking how and what next.
Born in a grocer
family, Modi is the third among four children who had worked at a tea stall
from the age of 6. A follower of Vivekanda and highly inspired by the lifestyle
of Sadhu’s in India, Modi has branded himself as a very different breed of
political leaders. His biggest political turn was when he shifted the Tata Nano
Motors’ plant fromWest Bengal to Gujrat and boasted the economy and became one
of the strongest PM candidates from BJP. A political leader who sleeps 3 hours
a day and is a workaholic might change the face of the country in a better and
effective way.
Indian Media is telecasting
24/7 what Modi is doing, where is he going, who is he meeting. Obviously since
he is going to be the 15th Prime Minister of India and now what he
had promised in last couple of months, will be fulfilled on not. On the other
side, our very own PM Mr. Sushil Koirala has reached his 100 day without doing
anything as a PM. Maybe personally he had acquired something that we are not
aware of, but if we see the track record, nothing substantial we can see in his
100 days.
When there is a big
controversy going on, with the visit of the PM of Pakistan Mian Nawaz Sarif
attending the oath taking ceremony of Mr. Modi on Monday, the not invited PM of
Nepal is eager to leave for Delhi. I am glad that in 100 days this is the first
good decision that Sushil Baa has taken. Maybe if he gives his attendance at
Delhi, Modi Sarkar might give us the closest sea link or India decided to make
all the arrangements for the Hydro Power and even buy it from us when we start
producing. I don’t even mind if they have a similar understanding as India and
Bhutan has.
Anyway, we got to wait
and watch what the Modi Sarkar will do with its targeted group, that is the
youth and the middle class, which the Congress has ignored in its agenda until the
elections. Modi has promised a safer city for women and a better economical
support to the marginal, it is easier said than done, hope that Modi Sarkar is
a good surprise for Nepali people ( I don’t care what happens to the
government, I just want a better policy for the people) because “ Hami le jatti furti lagayepani….Bharat ma
pani parda, Nepal ma Chata odnu parcha”