Posted by: Korean_Soju August 31, 2011
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Advertising has always been a big industry in Nepal and now this new publicity stunt throws a totally different spin to the game. Lately, reports have been coming in of an unconfirmed meeting between the prime minister and Mr. Binod Chaudhary of the Chaudhary Group (CG) late last night amid the busy schedule of the prime minister. An insider from Baluwatar up on anonymity reported that a deal has been struck between the two, in which the prime minister will announce in his first address to the nation about how much he loves “Wai Wai” because of its various qualities and will declare “Wai Wai” to be the official national snack of Nepal. In his address to the nation, the prime minister is confirmed to state that he will pass a strict law in which all the government officials working in their offices should have “Wai Wai” as their “khaja” on working days. The prime minister will announce how he feels this way he will be able to eradicate corruption and laziness in the staff. Since “Wai Wai” can be eaten raw, made into “pat-patte” or can be boiled within 2 minutes, it will definitely reduce the time of the “Khaja”-break and make civil servants more efficient workers. In addition to this, it will also make civil servants healthier because “Wai Wai” contains proteins, vitamins and essential minerals. And above all it will help to increase people’s saving since “Wai Wai” is cheap which will in effect increase the economic growth of Nepal. It is still unclear how the prime minister will relate the goodness of “Wai Wai” with completion of peace process and constitution making, the third important agenda of the prime minister’s recently announced program.
Unconfirmed sources from CG say that they are now planning for new advertising campaign of “Wai Wai” with Manushi Yami Bhattari as their new model. Miss Bhattarai will be provided heavy royalty for each time the ad goes up on television, radio and other media, which will be as per the negotiation of the deal.
Advertising has always been a big industry in Nepal and now this new publicity stunt throws a totally different spin to the game. Lately, reports have been coming in of an unconfirmed meeting between the prime minister and Mr. Binod Chaudhary of the Chaudhary Group (CG) late last night amid the busy schedule of the prime minister. An insider from Baluwatar up on anonymity reported that a deal has been struck between the two, in which the prime minister will announce in his first address to the nation about how much he loves “Wai Wai” because of its various qualities and will declare “Wai Wai” to be the official national snack of Nepal. In his address to the nation, the prime minister is confirmed to state that he will pass a strict law in which all the government officials working in their offices should have “Wai Wai” as their “khaja” on working days. The prime minister will announce how he feels this way he will be able to eradicate corruption and laziness in the staff. Since “Wai Wai” can be eaten raw, made into “pat-patte” or can be boiled within 2 minutes, it will definitely reduce the time of the “Khaja”-break and make civil servants more efficient workers. In addition to this, it will also make civil servants healthier because “Wai Wai” contains proteins, vitamins and essential minerals. And above all it will help to increase people’s saving since “Wai Wai” is cheap which will in effect increase the economic growth of Nepal. It is still unclear how the prime minister will relate the goodness of “Wai Wai” with completion of peace process and constitution making, the third important agenda of the prime minister’s recently announced program.
Unconfirmed sources from CG say that they are now planning for new advertising campaign of “Wai Wai” with Manushi Yami Bhattari as their new model. Miss Bhattarai will be provided heavy royalty for each time the ad goes up on television, radio and other media, which will be as per the negotiation of the deal.