Freakonomics: A Rogue Economist Explores the Hidden Side of Everything by University of Chicago economist Steven Levitt and New York Times journalist Stephen J. Dubner

Still can’t fathom how I could've let this book slide off my reading list.  Am glad I have it now.  Just look at the Chapters and the economic application to modern day conventional wisdom...Awesome:

Chapter 1: What Do Schoolteachers and Sumo Wrestlers Have in Common?
Here the authors explore the beauty of incentives, as well as their dark side: cheating.

Chapter 2: How Is the Ku Klux Klan Like a Group of Real-Estate Agents?
Argues that nothing is more powerful than information, especially when its power is abused.

Chapter 3: Why Do Drug Dealers Still Live with Their Moms?
The most interesting topic of all.  After all, the main researcher into this is a Dhoti guy.  Here he shows that conventional wisdom is often found to be a web of fabrication, self-interest, and convenience.

Chapter 4: Where Have All the Criminals Gone?
In which the facts of crime are sorted out from the fictions.

Chapter 5: What Makes a Perfect Parent? 
All angles are viewed and comes forth a pressing question: do parents really matter?

Chapter 6: Would a Roshanda by Any Other Name Smell as Sweet?
In which the authors weigh the importance of a parent's first official act-naming

Next book I’d write about would be Confessions of An Economic Hitman by John Perkins…Another great book!!