Not trying to be a critique but that poster whoever has designed, were they smoking pot or something? Picture and the message are running in opposite direction. It seems the subject is kind of asking like 'do more ...' and then writing is 'Don't do ...'
Put some poor ppl dying picture, or starving Nepalese ppl on the road, sleeping by gas station, or put anything that shows pathetic faces needing help, almost like crying.. that'd be more suitable that the picture of this seemingly happy chinese girl.