I didn't pay much attention reading the title, but now that I have looked into it, this seems a cause worthy of applause and support.

I went through their programs, I encourage you to all look at it. If they have full support and they can follow through this, it would be a very good initiative. I am not too sure about their policy of conduct (look at "unity in collective expression") but I encourage everybody to show their genuine support for this.

Loved the motto.