Posted by: garbagegigo November 21, 2009
Article Analysis
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Hi Zavod,

there are two meanings of words. One is the denotation, which is the dictionary meaning of the word or the literal meaning of the words that are used. The other is the connotation, which is what the words mean when put into context, when the style, tone and even the word choice is evaluated. They go even further in linguistics and I could go on here but it would be better if you just looked it up in Google.

I do not want to go into the details of explaining everything, but I will explain the very first argument I gave as an example. I am not making this up by the way, it is standard for every student of English literature.

"one of the signs that globalisation has finally touched our Capital". Notice the word finally? Let's look at the sentence again without the word "finally":
"one of the signs that globalisation has touched our Capital"

Do you notice the difference in the underlying meaning? Something is being stressed in the first sentence. The question is what? Now let's analyze the context of the phrase. The whole paragraph is below:

Forget sekuwas and momos for now. The Kathmandu consumer will soon be a part of the global bandwagon, for what we will have soon is probably, along with McDonald’s, one of the signs that globalisation has finally touched our Capital.

As anyone can see, globalization is being stressed in the above paragraph.

If I were to write the thing in an anti-globalization way, I would write it as follows:
Kathmandu consumers will soon have to experience globalization as McDonalds and KFC are coming to the capital.

You might not see the difference yet, so let me rewrite the sentence as supporting globalization:
Kathmandu consumers will soon get a taste of globalization as McDonalds and KFC are coming to the capital.


If you still cannot see the difference, then I cannot help it.
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